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MICE Land North-Rhine West­phalia

Düsseldorf, Dubai, Dormagen. Or Cologne, California, Kerpen. In the MICE land of North Rhine-Westphalia (NRW), everything is within close reach. Already the megatrends of sustainability and digitization are shaping the forward-looking actions of the nearly 1,600 large trade fair operators and small event locations between the rivers Rhine, Ruhr, and Weser. They think globally, work digitally, and are committed regionally.

Hybrid events such as those held in the large, state-of-the-art congress centers in Düsseldorf, Cologne or Bonn connect participants from all over the world with each other. Some participate live and in person, others digitally. Of course, the highest security standards apply not only to the encryption of live streams and chats, but also to exhibitors and visitors on site.

The MICE industry’s stakeholders in NRW take responsibility. For themselves, for others and for the environment. For more sustainability and climate protection. Welcome to the future! Regional. Global. Digital.

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GCB in English

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